New Logo Design
metalworks
Nov 20, 2020
1 min read
A couple of months back we decided we wanted to develop a new logo that incorporated our industry with an edgy and "gimmick" look... Personally I struggled with this as I tend to lean towards more of a simple classic define, so we got in touch with Ryan from Super Signs in Pukekohe who created our new logo for us.
We had a base to start with in terms of wording - we wanted our catch phase "Come to us or we can come to you!" to be used along with displaying what Metal Works does.. After a bit of back & forth deciding on styles and colours, we are super happy with the final product. Thanks Ryan! https://www.facebook.com/SuperSignsPukekohe/ Recommend the team at Super Signs for any signage you might need!
It's interesting to see how businesses navigate the challenge of branding, especially when trying to balance personal design preferences with market trends. The decision to adopt a more edgy look reflects a desire to stand out in a competitive landscape, akin to strategies seen in industries like the big lucky casino sector, where visual identity plays a crucial role. This could lead to broader conversations on design philosophy in various sectors.